Sacred Sounds of Christmas

Date
November 2016

Client
Seattle Pacific University

Skills
Art Direction, Design

After fifteen years with the same branding, this annual concert was due for a much needed makeover. Working with SPU’s communications and events teams, I developed the creative direction and logo that would promote and play out graphically in a number of ways throughout the event – advertising, printed programs, posters, direct mail, and on-stage lighting, to name a few. My goal was to create a design and logo that was modern but also timeless and easily adaptable for future concerts by using new photography.